These days, starting a business is touted as being an achievable feat for anyone, no matter your circumstances, as professionals, books, and training can coach you how to offer a product or service that most people need, and brand it accordingly.
Raising money to set up and grow your business can be a different story altogether – especially if you’re a woman. According to City A.M., businesses led by females on average received a staggering 96 per cent less funding than their male counterparts last year despite growing pressure for gender parity.
So, what are the main barriers preventing female entrepreneurs from accessing funding? And what support is available to help level the playing field?